3 Toxic beliefs that make startups fail - Willem Gous

3 Toxic beliefs that make startups fail

These 3 beliefs could make your startup idea fail and with the possibility of another recession coming, many people will want to start a business to earn extra or just aim towards financial independence. Be sure to avoid these if you plan to take the step towards a startup today. #1. The business environment of today is indicative of the business environment in the future Sydney Dekker once wrote, “Everything that can go wrong does not, and then we make the wrong conclusion”. We look at history and the current situation and think that will remain and that we can create a new and innovative business based on that. If you are gioing to launch something new and exciting that has never before been done, all the historical and current data means nothing. As soon as you change a variable that created that data the data is not relevant anymore and serves as no prediction for the future. The best way to overcome this is not to think your success lies in the business idea, but rather that your success lies in how fast you can learn and grow as your business, customers and the economy change. #2. Changing your business idea later on makes you a failure and a fraud – Did you know that 66% of new businesses drastically change direction from their original plan eventually? I have made this mistake of thinking if I change my “brilliant” idea later on people will think I am a fraud or that my idea was useless to start from. No, changing you idea later makes you someone who learns and is able to adapt. Those two things are the most important skills for business success. I would rather do business or buy something from a person who changes their business idea because I know they will listen and learn from my feedback as a customer. #3. Partnerships always fail and you make less money because you have to share I would rather have a little of something big than everything of nothing. So many startups go at this challenge of starting alone. When you do this alone you might retain all the revenue for your idea, but you also take on ALL the risk. When you co-create with others you share the risk – you have a shared passion and also you keep each other accountable. Co-creating with someone also gives you access to their knowledge, their experiences in life and their network of connections thus giving you the opportunity to create something bigger together than you could have done on your own.

Have you ever looked at your business as a collection of conversations?

Some conversations you are having well, others not so well, while some not at all. The ones you are NOT having well can be costing you a lot of money.

Knowing which conversations to improve can help you unlock profits within your business in the fastest, most efficient way with the least risk.

Get your FREE Tool to unlock new opportunities and profits within your business.

Willem Gous

26 Jan, 2015

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Have you ever looked at your business as a collection of conversations?

Some conversations you are having well, others not so well, while some not at all. The ones you are NOT having well can be costing you a lot of money.

Knowing which conversations to improve can help you unlock profits within your business in the fastest, most efficient way with the least risk.

Get your FREE Tool to unlock new opportunities and profits within your business.

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